Academy Travel engaged the services of Fatpublisher to design and develop our travel company website. The project took 10 weeks to deliver. Our graphic designers Pro Bono Publico worked with Fatpublisher to refine and align the design with our existing brand.
The web design brief
The website design brief was to modernise the look & feel of the website and launch with a new website design that is bright, modern and cultured. To lift the design we recognised a few important design characteristics were needed including:
Large easy to read typography using a font not limited by those commonly available on the web
Good use of textures for backgrounds and site-wide panels
Consistent colour palette
Tour status iconography to reflect the availability of the tour
Above all, the website should communicate that Academy Travel is a cultured, trustworthy, efficient & knowledgeable travel company.
The new website design launched on Thursday the 20th September at 4pm.
We welcome any feedback you may have so please contact us.